Diversity and Inclusion Engaged Marketing – Catherine Demangeot

The topic of diversity and inclusion in Marketing is key to promote change both on a personal and a business level. Catherine Demangeot has a PhD in Marketing and is co-director of the ICIE : IÉSEG Center for Intercultural Engagement.

Listen to this episode and discover examples of marketing campaigns that have combined ethics, diversity, engagement and effectiveness, compared to others that have been heavily criticised for their cultural insensitivity…